(MCT) — Chris Farrell, like many other recession-watchers, points out that being frugal is often synonymous with being green.
Here's the good news: Being frugal is not synonymous with being cheap.
Buy the good bike, the low-energy-use appliance; they're better made and will last longer. Just don't be reckless, with your life or your habitat.
In the book "The New Frugality" by Chris Farrell (240 pages, $16 at Amazon.com), tips include college savings plans, shared home equity, home insurance, investing, borrowing and retirement.
It's full of Web sites, books and organizations to help the reluctant American channel his inner New Englander.
The spirit of our most famous frugalista, Benjamin Franklin, hovers over pages full of practical tips, much like Poor Richard's Almanack.
"'Tis easier," the original saver wrote, "to suppress the first desire, than to satisfy all that follow it."
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