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Malt-O-Meal opens Asheboro plant

Wednesday, September 30, 2009
(Updated 1:47 pm)

ASHEBORO (MCT) — A Minneapolis cereal company held a grand opening of its new facility Tuesday.

Malt-O-Meal Co. opened a new production facility on 33 acres at 2525 Bank St. The plant adds 133 new jobs to the area.

The company received nearly $4 million in financial incentives from Randolph County.

Malt-O-Meal officials also announced increased efforts in the company's Million Bowls program. The program originally was created to provide 1 million bowls of cereal to needy families in the state. In light of economic conditions, officials said, the company would donate an additional 10 servings for every bag of cereal bought until the end of the year, up to 2 million servings.

The cereal will be distributed through the N.C. Association of Feeding America Food Banks.

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