Bargain Blog
Retailers stretching discounts beyond Cyber Monday
Cyber Monday, the Monday after Thanksgiving, usually ranks in the top 10 regarding busiest online shopping days.
Retailers this year are hoping to cash in on that phenomenon by spinning their discounts into Cyber Weekends or even Cyber Weeks, the AP reports.
Target, Walmart, Toys R Us and others will be running online sales throughout the holiday weekend.
Additional sales are planned on Nov. 30, or Cyber Monday.
J.C. Penney will offer online sales for items such as clothes and electronics on Monday and Tuesday. Walmart will offer deals starting Monday through Dec. 4.
According to the AP, The National Retail Federation said Monday nearly 9 out of 10 retailers plan specific Cyber Monday deals, up slightly from about 84 percent last year.
ComScore analyst Andrew Lipsman told the AP he expects free shipping deals to be key as companies plan promotions more carefully, which means less discounting.
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